Proof of concept to reimagine the online article experience
Hex is a concept that reimagines the online article viewing experience. It takes advantage of large screen real estate to allow the user to browse both the article list and the articles themselves within the same page to keep a consistent experience. The persistently changing branding of Hex uses a range of colours to represent each subject matter to allow the user to instantly recognizable which category each article belongs to.
Visual experience for the Canadian Expo
This project was commissioned by Toronto’s Expo Committee to envision a cross medium visual experience for the tentative Canadian Expo. For the website I wanted to create an experience that was captivatingly unique, and also informative. Something that would stand out from everyday websites, yet would be accessible and intuitive to use from any device, and for any of the broad range of people that would attend.
Modern display face with the illusion of complete form
Xavier’s final concept pushed the idea of a modern typeface to the extreme by removing the hairlines altogether. The final result creates a unique interplay between negative and positive space to give just enough structure to allow the letterforms to be deciphered easily.
Online grocery delivery service for Annisquam Massachusetts
Squam Shoppers was client project with the purpose of creating an easy to use service for a grocery delivery company in Annisquam, Massachusetts. With the target audience being in the older age range I wanted to keep the process as simple as possible and included such things as a confirmation email, clear instructions and easy to understand language.
Axe Welcome Home Micro-site
Collaboration with Axe Canada to welcome home Canada's greatest astronaut
Axe’s “Welcome Home” e-card was created in collaboration with Harbinger Ideas, to welcome home Canada’s greatest astronaut. The website consolidates all of the tweets sent out during the campaign into one place. The website includes a search bar to easily find your tweet and a shareable url to show your friends on social media.
Design Culture Today Poster
Poster show the digital side of design
This poster was designed for an in-class project for The Design Exchange’s “Design Culture Today”. The idea behind the work was to convey the broad range of styles design culture encompasses, which is shown in the use of three different fonts in the title, as well as a separate treatment for each.